Now Kate's family joins royal Range Rover club: Carole Middleton signs up for VIP scheme

By Mail On Sunday Diary

PUBLISHED: 18:22 EST, 30 November 2013 | UPDATED: 02:46 EST, 1 December 2013

Carole (pictured), Pippa and James Middleton have all signed up to Range Rover's exclusive VIP scheme

Carole (pictured), Pippa and James Middleton have all signed up to Range Rover's exclusive VIP scheme

The Duchess of Cambridge’s family has joined an elite group of famous people signed up to Range Rover’s exclusive VIP scheme.

Kate’s mother Carole Middleton, brother James and sister Pippa are all enjoying the use of their very own top-of-the-range, four-wheel-drive Range Rovers in return for acting as unofficial ambassadors for the company.

The exclusive lease scheme has attracted criticism in the past for signing up celebrities such as fashion designer Henry Holland and model Daisy Lowe to effectively advertise the cars by tweeting and writing blogs about them.

Although the cars are not provided entirely free of charge, it is understood that the Middletons pay a fraction of the normal amount.

‘The Middletons’ Range Rovers have been leased to them as part  of the VIP scheme,’ a source revealed.

‘The idea is that you pay a small percentage of the usual fee in return for certain services – which can be as little  as being seen driving around in the vehicle. Being associated with royalty does wonders for the brand.’

It isn’t just Kate’s mother and siblings who are happily demonstrating their allegiance to the luxury carmaker.

When choosing a car to carry his wife and new baby home from hospital, Prince William plumped for a new Range  Rover worth about £140,000 – eschewing the Royal  Family’s long-standing agreement with Audi.

Although the cars are not provided completely free of charge, it is understood that the Middletons paid a fraction of the asking price

Although the cars are not provided completely free of charge, it is understood that the Middletons paid a fraction of the asking price

And when navigating the off-road terrain at Balmoral during a recent visit to the Scottish Royal residence, the Queen also opted to take the wheel of a Range Rover.

 

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The Duke of Edinburgh was later seen driving a Land Rover Freelander, part of the same stable of vehicles.

 

Jon Bon Jovi is keen to pencil in a future sing-along with Prince George after his performance with Prince William at  the Winter Whites charity gala at Kensington Palace.

Rocker Jon, 51, told me Wills’s four-month-old son is next on his Royal hit list.

Jon said: ‘I have met the Queen, Prince Charles, Prince William and have  only got George to go. The baby is next... I can’t wait!’

 

I’m A Celebrity... Get Me Out Of Here producers made an audacious attempt to lure Pippa Middleton into the jungle for the current series.

No doubt aware of how an appearance from the Duchess of Cambridge’s 30-year-old little sister in the waterfall shower would have sent ITV’s ratings rocketing, they offered her more money than all the other contestants’ fees combined.

Not surprisingly they were given a firm ‘no’ from Pippa!

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Tacky family. Always on the make.

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PIPPA NO DOUBT SIGNED UP WITH LAMBORGHINI-COMPLETE WITH FRONT SEAT AIR (MONEY) BAGS WHICH FLASH WHEN SHE SEES A RICHER GUY GO BY.

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The Middletons seem hell-bent on making the British public despise them.

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I guess Kate's mother will do anything to make a buck out of the a Royal Family.

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Really they can't afford to buy them? Looking for freebies again?

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Motherlode!

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Isn't it funny how the people who can most afford it, never have to pay? The Middletons have been seen in Audi's and BMW's, they don't *need* free Range Rovers but I guess this is one the perks of their decade-long campaign paying off.

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I've owned lots of cars including bentleys, rolls Royce's and range rovers...... The only car that made me feel regret was land rover ........ Wow they are terrible

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The Middletons - Britians answer to the Kennedys, but without the class, style, looks, glamour, personality, talent, appeal, etc. Other than that, they are just like them.

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It's all about getting as much as.....ONE can with this family. If it were me, I would be too proud to expect much from my daughters husbands family.....Royal or not.

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